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2015
07-19

六個提高關鍵詞排名的外鏈做法

六個提高關鍵詞排名的外鏈做法 - 第1張  | 楓葉樹seo博客

在網站關鍵詞排名前期需要做一些推廣性外鏈,推廣性外鏈包括外鏈和推廣鏈接,可以引導用戶進入我們的網站。主要包括:論壇外鏈、分類信息外鏈、QQ群、微博、郵件、軟文。

1、論壇外鏈。

注冊你所在行業的論壇,做一些論壇外鏈。雖說現在論壇的個性簽名已經沒有作用了,但是如果帖子不是垃圾帖子并且點擊量大的話,這個鏈接也會計算在內。除了行業的論壇你也可以做一些SEO軟文發表到站長論壇,比如站長之家、A5、seowhy、研究中心,這些論壇的收錄都非常不錯,基本上都會收錄。

2、分類信息外鏈。

這個很重要,因為大部分人把分類信息當做垃圾場來發內容,但是卻沒有注意到分類信息的商鋪功能有助于我們的排名。如果你能完善一個商鋪像做一個網站一樣做好,那么這樣的一個商鋪就是一個不錯的資源站。如果一個機械的站點擁有30個質量不錯的商鋪,排名肯定不會差。但是這個工作非常的累,需要你注冊大量的信息,因為有的信息很長時間才被收錄,有的信息很容易被刪除。你可以挑選那些權重比較高的平臺注冊發布信息,后期也可以用平臺做長尾詞截流。

3、QQ群。

有一些行業QQ群非常活躍,比如養羊、養牛。大部分的人都聚集在QQ群里,如果這時候你能將這些人聚集起來放在你的群里面。當群里有人問問題的時候你再將他推薦到你的網站里面去。當然你的網站是需要有內容的,并且質量很好。一個1000人的養羊群,在前期的時候能給網站帶來了不少ip,能夠讓“養羊技術”這個詞在2個月的時候排名首頁并且一直穩居首頁前三,而他一直沒有做其他的外鏈,文章也很久沒更新了。如果你的行業用戶不在QQ群里面,你也可以做QQ群營銷。那就是截取中間流量,這個中間流量就是小白站長。

4、微博。

一些大眾的行業可以使用微博,主要是這個行業的人群會使用微博,然后通過微博進入到網站。不要考慮是否傳遞權重,只要有人點擊,只要有用戶,就會有權重。微博是用來引導用戶進入我們的網站的,如果你把微博當做一個做外鏈的方式那就錯了。

5、郵件。

前面提到的養羊的案例也使用了郵件的營銷,把一些好的技術寫成文章放在郵件里面直接發送給用戶。前期在郵件里面推薦幾篇好的文章,然后后面帶上文章的網址。慢慢的這一個方法來的人少一些,就將文章放在郵件里面,然后在文章的后面推薦幾篇相關的不錯的文章鏈接,發現有很多人會點擊。

6、軟文。

就是寫這個行業的質量比較高的文章,最好是原創性的文章,然后通過文章的閱讀讓用戶進入你的網站,這個方法也可以不留外鏈直接讓用戶進入網站,但是前提是需要有不錯的排名,至少在首頁。如果你不知道怎么寫行業文章,大部分的SEOer都不會寫自己行業的文章,即使知道怎么寫,寫出來的文章質量也非常差。那么這時候可以采用寫SEO技術文章的辦法,然后將站長引入到自己的網站,這也是前面說的中間流量。

總結:不管是什么樣的方式、不管是純文本的鏈接還是超鏈接。只要能夠引導用戶進入網站那么就是高質量的外鏈,除標題黨以外。如果能夠引導用戶搜索進入那就更加牛了。


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