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2018
09-27

高質量的友情鏈接對網站SEO優化有什么作用

大家都知道在這個日漸發展的網絡時代,高質量的內容和外鏈一直占比很重,即使是面對外鏈不斷受到打壓的情況下,我們也應依舊做好自己的本職,堅守著最初做網絡的初心,今天我們暫且不談內容,先來看看外鏈中友鏈這一分支。SEO在優化網站時經常與其他網站進行友情鏈接交換,但是我們不能小看這些鏈接在我們網站上的作用,它對于為網站帶來流量,改善用戶體驗等方面起著重要的作用,所以友情鏈接對于網站優化是很重要的事情。我們簡單地看看友鏈的作用。

高質量的友情鏈接對網站SEO優化有什么作用 - 第1張  | 楓葉樹seo博客

1、加強搜索引擎對網頁頁面的收錄

友情鏈接不在于可以給你的網站帶來多少流量,而在于它可以讓搜索引擎更多地收錄你的頁面。根據權威調查顯示,大型的網站,他們的訪問量是來自搜索引擎,所以搜索引擎收錄更多的頁面,才是提高網站訪問率最有效的途徑。

2、提高網絡鏈接的流行度

在搜索引擎排名中,網站高質量的友鏈數量是一個非常重要的因素。也就是說,網站鏈接的友鏈數量越多,表示其水平越高,就像我們和朋友之間的友誼,網站鏈接就是友誼的表現,這對搜索引擎有很好的友好作用。

3、提高用戶體驗

友情鏈接與同行的網站交換確實可以帶來良好的用戶體驗,自己的網站上缺乏的內容,可以引導用戶從其他網站找到自己想要的目標從而可以有效地提高網站的用戶體驗,也就是說,為什么同一個行業中的交換鏈接可以提高權重的原因之一。但缺點是它會間接地提高網站的跳出率。

4、增加網站的權重

這是目前交換友鏈最根本的目的。通過提高網站的權重,我們可以從搜索引擎中獲得更好的機會和展示的位置,從而危網站帶來更多的流量以及訂單。同樣,友情鏈接對于吸引更有效的蜘蛛爬行,增加收錄,有很好的效果。

5、增加流量

這是幾乎可以忽略不計,但寫這個小點的原因是有很多新人們有一種誤解,認為友情的鏈接是為了增加流量,這里需要修正一下。如果友情鏈接帶來的流量到您的網站可以影響你網站的流量,那網站是否有存在的必要非常值得考慮。

網站在交換到高質量的友情鏈接后,可以給我們的網站帶來許多意想不到的好處,一個高質量的友情鏈接可以提高我們網站的權重、提升關鍵詞的排名、提高網站流量等,所以做好友鏈的優化,時不可待。


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